Business Buzzwords | Utopia

During Travis Scott’s Utopia tour stop in Rome on August 7, 2023, fans created seismic waves strong enough to register as a 1.3 magnitude earthquake! As around 60,000 people jumped in unison to his performance of “FE!N” at the historic Circus Maximus, a nearby seismometer—located 9 kilometers away—picked up the vibrations. The tremors alarmed residents, some of whom contacted emergency services, and raised concerns among archaeologists about the safety of the ancient Roman site. While no structu