Is The Trade Desk's New Streaming OS a Roku Killer?
As a result of being "mostly" just an OS, Roku has the most third-party integrations with streaming TV OEMs. In the release, ...
The Trade Desk Launches Ventura to Transform Streaming TV Advertising
The Trade Desk Inc (TTD) unveils Ventura, a new streaming TV OS to improve user experience and advertising efficiency. Stock ...
The Trade Desk Announces Ventura, a Revolutionary Streaming TV Operating System
The Trade Desk (NASDAQ: TTD) today announced that it has developed Ventura, an innovative new streaming TV operating system (OS). The Trade Desk will partner with smart TV original equipment ...
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The Trade Desk unveils Ventura
Advertising technology specialist The Trade Desk has developed streaming TV operating system Ventura. The Trade Desk will ...
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The Trade Desk Jumps Into Streaming TV With Ventura OS
VENTURA, Calif.—Programmatic ad giant The Trade Desk is pushing into the streaming technology business with a new operating ...
The Trade Desk Just Made a Bold Move in Connected TV. Time to Buy?
Savvy investors know The Trade Desk (NASDAQ: TTD) as the leading demand-side platform in the ad tech industry. The company ...
The Trade Desk tackles TV streaming via Ventura offering
The Trade Desk has created a “new streaming TV operating system” called Ventura.The announcement:The Trade Desk (NASDAQ: TTD) ...
The Trade Desk Launches ‘Ventura’, Not The Jim Carrey Version
The Trade Desk unveils new streaming TV operating system named after a Jim Carey film that thankfully isn't 'Liar Liar'.
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The Trade Desk unveils streaming TV operating system Ventura
The Trade Desk expects that Ventura will be deployed by OEMs and other streaming TV aggregators as early as 2025.