Cannes started to feel less like a celebration of creativity, and just like a high-end trade show.

The activation will take place for four days from 8 July.

Publicis Productions and Coffee & TV's logos will no longer be on the event's communications.

The pair were speakers at IPA’s Business Growth Conference this week.

The pair were speakers at IPA’s Business Growth Conference this week.

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Cannes is a barometer of the industry and the mood was uneasy because of huge uncertainty over AI.