Ahead of his first season with Ferrari, Lewis Hamilton has joined Lululemon as the activewear brand’s first motorsport ambassador

Yoga and activewear brand lululemon has appointed the seven-time Formula 1 World Champion Lewis Hamilton, as the brand’s newest ambassador. lululemon will power Lewis’ elite training, recovery, and lifestyle needs with best-in-class product,

Lululemon has named Lewis Hamilton as a brand ambassador, collaborating on product innovation, social impact initiatives, and a new marketing direction.

Lululemon has named seven-time Formula 1 World Champion Lewis Hamilton as its newest brand ambassador, the company announced. The collaboration will provide Hamilton with high-performance activewear for training, recovery, and lifestyle needs while integrating his insights into future product development and innovation.