If she had promptly revealed her highly-anticipated product on Friday morning, it would have gotten lost in the biggest story ...

Angel Reese’s rookie season may have ended on a disappointing note with an injury, but that hasn’t slowed her down one bit. The post Angel Reese Racks Up A New Collab With $24.53 Billion Worth Co. as ...

As perhaps the most visible fan on the New York sports scene — the Yankees, Knicks and Liberty have seen him plenty of late — filmmaker Spike Lee has been an ob ...

The Lightbulb Moment Picture this: a bustling college tailgate at USC. The air’s thick with excitement, but something’s off.

Gatorade and Delta -- are the most recognized by the league's fans in the fourth annual Sponsor Breakthrough study fielded ...

The New York Liberty were the first franchise created when the WNBA was formed and they've finally won their first WNBA ...

But the white thingamabobs drifting down from the sky weren’t flakes, but confetti, and they were marking a historic occasion: the New York Liberty’s first-ever WNBA championship. Thousands of people ...

Part of maintaining the momentum will fall to Nike, which has extended its rights over 12 additional seasons to design and manufacture NBA, WNBA and G League uniforms, on-court apparel and fan ...

Nike to continue as exclusive on-court uniform and apparel provider for the NBA, WNBA and NBA G League until at least 2037 Extension includes content initiatives, commitment to grassroots ...

merchandising, marketing and content partnership deal, making it the sole on-court uniform and apparel provider for the NBA, WNBA and NBA G League.