Ruth Handler, who co-founded Mattel with her husband, Elliot Handler, and Harold Matson in 1945, noticed her daughter, Barbara, playing with paper dolls and dreaming about what kind of woman she would ...

It's the sweetest way to start the month. Stacey Leasca is an award-winning journalist with nearly two decades of newsroom experience. She is also the co-founder of Be a Travel Writer, an online ...

Barbie celebrates its 65th anniversary this year, and Krispy Kreme has partnered with the brand to unveil a new collection of doughnuts to commemorate the occasion. Beginning Tuesday, four all-new ...

It's about a year late, but the Barbie Phone is finally here. This is not a smartphone, but a clamshell-style feature phone that's all pink and branded with Mattel's Barbie logo. The handset has a ...

The inclusive world of Barbie is expanding yet again — this time, with the first-ever blind Barbie doll and a Black Barbie with Down syndrome. Toy manufacturer Mattel announced the two new additions ...

A “picture-perfect Barbie walk-through experience” hit the Bahamas this Memorial Day weekend thanks to a partnership between Atlantis Paradise Island and Mattel. According to a press release, the ...

Deadline’s Most Valuable Blockbuster tournament is back. While studios during Covid wildly embraced the theatrical day-and-date model when cinemas were closed, they soon realized there’s nothing more ...

It’s National Barbie Day. Used to celebrate the iconic doll created by Mattel, the yearly occurrence brings back a feeling of childhood nostalgia. After all, most middle-class American women have had ...

The "Barbie" name seems to have been on everyone’s lips since the hit movie debuted in theaters in the summer of 2023. The dolls, however, have been around since 1959 — and now the brand has announced ...

Black Friday is here, and brands are slashing prices left and right while advertising the doorbuster deals you can take advantage of the day after the Thanksgiving holiday. Amazon is in the Black ...

Netflix uber-producer Shonda Rhimes has snapped up the rights for “Black Barbie: A Documentary,” which chronicles Mattel’s 1980 introduction of the first Black doll, bringing some much-needed ...