Safilo’s net sales at 225.4 million euros were down 3.4 percent at constant exchange rates in the third quarter.

October was a positive month, said CEO Angelo Trocchia, eyeing future developments in the U.S. after the presidential ...

The 360° campaign at the Brazilian hubs features a digital media drive, exclusive products and in-store activations, running for one month at both locations.

Over the last decade, a number of new and relaunched American car brands have been introduced: DeLorean Motor Company, Lucid Motors, Rivian, Czinger, Fisker, Bollinger Motors, Canoo, Faraday ...

If you are planning to update your underwear drawer but are not sure where to even start looking, prepare to be inspired by our round up of 10 underwear brands that fashion editors always turn to ...

NYC by Marchon‘s M-Powell is a great, easy optical choice for the everyday man. Our selection of Nike suns have been flying off the shelves! — Colby Spivey, Vision Center South, Dothan, AL *These are ...

Brand architecture is creating sub-brands and models from a leading brand. Here are some examples of brands built by sub-brands and models. Brand architecture is how a business manages and markets the ...

While sweaters come into play during autumn and winter, they’re truly a year-round staple, which means that having a mental rolodex of the best knitwear brands is essential. Certain brands have ...

Confused. Unimpressed. Why? Because that shop had no idea who it was. And if it didn't know, how could I? Then, I discovered brand archetypes. Mind. Blown. 🤯 Suddenly, I saw the world of branding in ...