Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...

Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...

FC Barcelona has officially announced the release of the "Mamba Collection," a collaboration with the Kobe Bryant brand.

The black and brown look is joined by more BAPE x adidas, the return of the AJ4 “Fear,” SATISFY x HOKA and more.

Coinciding with the launch of the latest episode, Sneaker Shopping has announced its 12 Days of Christmas giveaway, where ...

Capitalizing on the momentum of Sinner-mania in Italy, Nike officially released the first installment of Sinner's signature gear in limited quantities at a pop-up event for local fans in Turin.

Vanessa Bryant, widow of NBA legend Kobe Bryant, has transformed her public role from basketball wife to philanthropist and ...

Barça has signed a new contract with Nike, which will keep it tied to the American multinational until 2038, profitting over ...

Lil Yachty first revealed his “Concrete Boys” edition of the Nike Air Force 1 Low just shy of a year ago, but anticipation ...