Toy company Mattel apologized after fans discovered a link to an adult website on the packaging of the Wicked dolls. While ...

Mattel is pulling its Wicked dolls from some store shelves because of a misprint directing shoppers to a pornographic site.

Toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which mistakenly ...

Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.

Mattel has apologized after the boxes for its new "Wicked" movie dolls included a link to a pornographic website.

A skin site is seeing surging levels of traffic after its URL was accidentally printed on the packaging of “Wicked” doll ...

These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...

The multinational toy and entertainment company Mattel has issued an apology after accidentally releasing the new Wicked ...

As for the erroneous web address, the link to the Wicked Pictures website includes an 'about' section, identifying the ...

Mattel has issued an apology following a packaging mistake directing customers to a pornographic website. The toy maker’s new ...

The multinational toy and entertainment company Mattel has issued an apology after accidentally releasing the new Wicked ...

The company didn’t disclose how many toys were affected or if it was recalling any products.