Mattel had a busy year in 1998. The same year of the Bluebird acquisition, the toy giant bought the American Girl line of dolls from textbook-author-turned-entrepreneur Pleasant Rowland, who started ...

It was the very first Broadway show I took my daughter to see. So, it's no wonder we are super excited about the new Wicked ...

The toy company Mattel is facing blowback after consumers noticed the packaging for dolls designed to look like characters ...

Toy-maker Mattel has had to apologize after accidentally printing the domain name of a porn site on the packaging of dolls designed for little girls. The company mistakenly plugged the domain name ...

But, a labeling error on the packaging directed fans to an adult film website instead of the official “Wicked” movie link, ...

"We deeply regret this unfortunate error and are taking immediate action to remedy this. Parents are advised that the ...

The dolls were removed from Amazon and Target after a labeling error linked consumers to a pornographic website.

In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...

Mattel “Wicked” dolls sold in advance of the movie musical’s November 22 release have a very unfortunate printing error on ...

Mattel has apologized after the web address of a porn site was mistakenly printed on the packaging of its newly released ...

“Mattel was made aware of a misprint on the packaging of the Mattel Wicked collection dolls, primarily sold in the US, which ...