3. Empower stakeholders to amplify key messages. Employees can be a brand’s most enthusiastic and authentic messengers, and ...
and stronger social media regulations and liability for platforms that allow extremist content to circulate. However, these measures require political will and public buy-in, all in short supply ...
As geopolitical conflicts are increasingly shaped by misleading and deceptive information, Open Source Intelligence (OSINT) ...
About a decade ago, the Guardian asked IBM Vice President of Marketing Caroline Taylor about the impact of social media on the company’s marketing. Taylor said that “the amplification is ...
The program's success sometimes relies on community support to ensure music therapists can continue providing this meaningful ...
MoU signed to infuse the Kingdom’s creative sector with global innovation by attracting UK-based advertising companies ...
Amplify Sport has been designed to help the ... “Athletes are becoming media entities – they are seeing opportunities to create longevity for their careers, not just while they are sports ...
The project aims to equip women in the media with skills to lead the fight against sexual and gender-based violence and to ...
Speaking to TTG at WTM London, tourism minister Sir Chris Bryant pledged to invite more outbound industry members onto a key government committee, saying he wants to listen ...
The campaign allegedly uses Discord and Reach for astroturfing, directing volunteers to boost posts on major platforms ...