European MR panels and tech solutions provider Bilendi & respondi has announced the launch of twenty new proprietary panels, ...
In India, Ipsos has launched Consumer Voice, a platform giving clients direct video access to real consumers in over 40 ...
In New York, consumer insights platform Suzy has promoted Chief Customer Officer Katie Gross to the role of company President ...
In the UK, the ISBA's Origin ad measurement system has moved into Beta Trials. 35 major advertiser members will test real ...
In the UK, researchers Mark Whalley, Dan Parker-Smith and Judith Rose (formerly Judith Staig) have launched Explners, which ...
In New York, cross-industry group CIMM has announced it will integrate a hitherto external body The Attention Council (TAC) ...
In Calabasas, CA, MR tech and sample firm InnovateMR has appointed longtime Toluna exec Carmen Day as Vice President, Global ...
In Culver City, California, market research and intelligence company MarketCast has launched an ad testing tool called Ad Effect Express, combining human research with AI to predict how TV, CTV, and ...
Lumivero, the developer of qual analysis software NVivo, has acquired ATLAS.ti, which provides a computer-assisted analysis ...
Statt Inc., a big data and AI company for the public policy, regulatory and strategic communications sectors, has secured ...
Ipsos has appointed Jon Puleston, formerly Vice President of Innovation in Kantar's Profiles division, in the new role of ...
In New York, AI-powered marketing and data platform Zeta Global has announced an agreement with Yahoo. The veteran Internet company's email marketing will migrate to the Zeta Marketing Platform (ZMP), ...