The company's Q3 earnings report topped analyst expectations, largely due to the growth of Zero Sugar and Diet Coke brands.

The "Trick & Treat" pouch takes a brand trait Capri Sun is notorious for, and leans into it for comedic effect.

The update was provided with the release of the company's third quarter earnings results which show an organic revenue gain for the period of 2.6%.

YouTube has begun to roll out its likeness-detection technology to creators in its Partner Program, enabling them to easily request that AI-generated content using their likeness be removed from the ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

To further pinpoint the research, of those who follow the news, 66% feel informed all or most of the time, 46% say they’re angry and 25% are sad. It’s not clear if this is moderate anger or blind rage ...

The Oscar-nominated actress stars in a campaign from Wieden + Kennedy London directed by Rodrigo Valdes. Seen here, the TV, streaming and online spot is styled after a classic Spanish novela, opening ...

Google is testing the ability to automatically assign a "New Customer Value" in "New Customer Acquisition" campaigns - without advertisers' consent and with pushback from agencies supporting brands.

Rugiet, a telehealth provider of men's sexual health products, piles on the puns and innuendo in new campaign.

OpenAI has launched "Atlas," its AI-powered web browser built around ChatGPT. The browser has a memory and offers agentic features that will help advertisers connect brands with consumers.

Siding against LinkedIn, a federal judge refused to dismiss a class-action complaint claiming that the company violated a federal video privacy law by allegedly sharing a subscriber's personally ...

OpenAI has launched "Atlas," its AI-powered web browser built around ChatGPT. The browser has a memory and offers agentic features that will help advertisers connect brands with consumers.