A slang-heavy campaign targeted at Gen Zers entering cuffing season raises awareness for other brands carrying Flamin’ Hot offerings.

The “ResZAmes” promotion is the second in recent weeks that leverages the brand’s pizza box as a means for supporting consumers with a difficult task.

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The start of the NFL season means a whole new lineup of football-centric campaigns. The league has undergone something of a resurgence, with last year’s regular season games averaging 17.9 million ...