Costco, Intuit, Regal Cinemas and United Airline’s Kinective Media support a Display & Video 360 program that aims to wed ...

Planning around tariff disruption echoes the pandemic, a moment the industry did not always meet with agility or savvy ...

The event is part of the network’s efforts to meet the older generation where they already are, said vice president of brand ...

Comcast’s self-service platform powered by FreeWheel has grown its list of publisher and tech partners ahead of the upfronts.

Weak customer insights and a lag in the reaction time to cultural moments are key reasons why marketers struggle to be boldly ...

A new campaign by Joan Creative puts the iconic mascot into modern contexts alongside a new visual identity crafted by Bulletproof.

Instead of artificial intelligence, the brand of ready-to-eat meals taps grandmothers to dish out advice on topics including relationships.

The P&G brand tied up with a popular creator who raved about the effectiveness of an expired bottle of Pantene found in her ...

This year is expected to deliver the first drop in consumer usage across traditional and digital media channels since the ...

Immersive, social-first activations are intended to be reminiscent of in-store experiences as the chain works to connect with ...

The measurement tools, launched with Koddi, were tested in a pilot program that saw incremental purchases per user increase ...

Made with TBWA\Chiat\Day LA, “Skin Obsessed” riffs on the realities of complex self-care routines and spans CTV, online video ...