17 Thoughts I Had About the New, ‘Woke’ Jaguar Ad (That Doesn’t Feature a Car?)
This week, British luxury-car brand Jaguar managed to incite an internet firestorm for two distinct yet related reasons. First, it unveiled a new logo, which…let’s just say the jury is still out on (the titular jaguar is gone?
The culture wars have come for the automotive industry, with recent ads from two big luxury brands drawing widespread ...
A group of multiracial, gender-bending models emerge from an elevator in cutting-edge makeup and bright-colored clothing to a ...
Pop-out cameras are nothing new; Volkswagen has been using them for its rear-view cameras for years now. This, though, is ...
Jaguar holds a reputation for targeting male car drivers — and ones with plenty of money. For instance, the company's "Good ...
and some of the world's fastest ever production cars of their respective eras, switching their approach to exclusively ...
The U.K. legacy carmaker successfully turns eyes toward its Dec. 2 design concept reveal, but is mocked online meanwhile.
New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.
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Jaguar is rebranding — and people have a lot to say about it“New Jaguar is a brand built around Exuberant Modernism,” McGovern said. “It is imaginative, bold and artistic at every ...
British automaker Jaguar, under Tata Motors, is going all-electric with a fresh logo, branding, and three new EVs by 2026.
A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...
The managing director of Jaguar has said he was disappointed by the “vile hatred and intolerance” in responses to a clip of ...
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