Jaguar's new EV is as avant-garde as its controversial rebranding and ad campaign. But all that hate may be misplaced.

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Lucid (LCID) teased Jaguar after the British automaker previewed its “Dramatic” upcoming ultra-luxury EV model. The shade ...

The all-in bet on full electrification has yielded a complete rebranding, new logos, and a sleek concept that will break ...

The leaping cat is still on the new Jaguar.It’s right there, mounted on what looks like a rocker panel with a camera hidden ...

Jaguar recently began testing its upcoming electric 4-door GT which will be making its debut in concept form next month.

The British luxury automaker is undergoing its most significant transformation in its 90-year history. Jaguar’s new look ...

Jaguar has announced an overhaul of its brand image as it marks the start of a new era as an EV-only carmaker, which was ...

Jaguar will unveil a concept car previewing the look of its future electric vehicles on Dec. 2, during Miami Art Week. The ...

Jaguar has unveiled a new brand identity as it shifts towards high-end electric vehicles, competing with luxury brands such ...

Jaguar has revealed its new brand logo and a new identity which will change the perception and image of the luxury brand.

Ahead of the reveal, Jaguar has given a taste of the new branding with which it plans to define its future lineup. It ...