As a result, the Pumas are able to speed up their opponents. This leads to a plethora of steals, which not only allows ...

PUMA is teaming up with Sesame Street and the Care Bears for a streetwear line that breathes new life into both whimsical ...

Puma athlete Fiona O'Keeffe crosses the finish line first at the 2024 U.S. Olympic team trials Mike Ehrmann/Getty Images Eight years into the supershoes era and, from a position of relative anonymity ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Puma is to cut one in eight office jobs as the German sportswear brand accelerates a turnaround effort under ...

HERZOGENAURACH, Germany (Reuters) -Puma's new CEO set out his turnaround plan on Thursday, saying the German sportswear brand would discount less, improve marketing and cut its product range, in ...

Explores the legendary rivalry between two iconic sportswear brands, born from a family feud between brothers Adi and Rudi Dassler. When Donald Trump said it's illegal to criticize him Drones spotted ...

Puma shares dropped 16% on Friday after the German sportswear brand said it now expects an annual loss as sales decline and US tariffs dent profit. Puma has been struggling to attract shoppers as ...

I just came home off 10 plus days on the road, so there is plenty to discuss here about my evaluations from each stop that we will publish on the website in the coming week. I did a stint at both Puma ...

Manchester City have extended their partnership with Puma for at least another decade. Sources with knowledge of the deal, speaking on the condition of anonymity as they were not authorised to discuss ...