Microsoft's bold new marketing campaign redefines Xbox as a multi-device platform, but it risks alienating its core fanbase.

Avowed, the upcoming fantasy RPG from Obsidian Entertainment will be released on Xbox and PC, and Game Pass on February 18, ...

In a new ad campaign, Microsoft claims that anything that can access Game Pass should be considered an Xbox now.

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing ...

Video game purists may not like it, but Microsoft is doubling down on its push to expand the Xbox business to devices outside ...

Save up to $10 - Those in Microsoft's camp can also claim some free cash this week, with 10% off Xbox gift cards ranging from ...

It’s been four years this week since Microsoft released its Xbox Series X console, and today the company kicked off a new ...

Ahead of the holiday season, and presumably to help drive sign-ups to Game Pass, Microsoft has rolled out a new ad campaign ...

Microsoft Gaming CEO Phil Spencer has confirmed that an Xbox handheld gaming console is in development, although it remains ...

We've been hearing for months and months, years even, that any device with Microsoft's games on it is an 'Xbox' of some sort.

A new Xbox campaign involves labeling just about every device on an Xbox. Are we seeing the transition to a service rather ...

Please verify your email address. For anyone paying close attention to the growing handheld gaming field, you may have seen a ...