Explore three effective methods for enhancing post-purchase engagement and improving B2B customer retention and lifetime ...
Learn how to calculate, segment, allocate, and optimize by customer lifetime value (CLV) to improve your acquisition strategies in marketing analytics. Sign in to view more content ...
I think it's imperative that you begin with where people are. For example? Take a KPI that matters a lot to your organization, CLV - customer lifetime value. How can we use generative AI to revisit, ...