Amazon has launched record-breaking price cuts on the Apple Watch Series 10 today. And for those interested in the rugged Apple Watch Ultra 2, steeper discounts are in effect on 2024 models with a black titanium case.

The Apple Watch Series 10 is available right now on Amazon. If you’re specifically interested in the 46 mm jet black casing with the black sports band, well then great news. You can get it for $30 off at just $399.

Amazon is offering a mini discount on the brand new Apple Watch 10 just days before it makes its official debut. Here's where to grab the lower price for preorder.

Amazon today is taking $49 off a collection of new Apple Watch Ultra 2 models in Black, including models with the Black Titanium Milanese

Amazon is getting in on the Apple Watch deals action ahead of Fall Prime Day by knocking $50 off new 2024 Apple Watch Ultra 2 styles.

Big news: The smartest, thinnest and brightest Apple Watch yet is currently on sale ahead of Prime Big Deal Days. Right now, you can get $30 off the Apple Watch Series 10 (in both the 42mm and 46mm sizes), the lowest price we've seen since the smartwatch's debut just a few weeks ago.

Note: We first saw the Apple Watch Ultra 2 hit its lowest price ever on Amazon on September 13, 2024. Shortly after, it went back to full price—but as of September 18, 2024, it is back down to $689, its lowest price ever.

As of Sept. 19, you can get a renewed premium original Apple Watch Ultra for just $449. That's $110 off its normal price of $559 and a discount of 20%. This renewed item has been inspected, tested, and refurbished according to Amazon's standards, and you can return it as you normally would in the event there are any issues with functionality.