Reddit shares gained 3.5% after-hours Tuesday following Piper Sandler's recognition of a new feature that streamlines ad campaign imports from Meta Platforms Inc (NASDAQ:META).’s ads manager. The brokerage firm sees the update as a potential catalyst for attracting more advertisers to Reddit's platform.

As such, the tech giant is conducting a limited test of ads on Threads with a small number of advertisers, allowing them to extend their existing Meta ad campaigns to the app while the service integrates its parent company’s brand safety and suitability standards and controls.

Reddit's stock has surged over 4x in the past year, but its valuation is now unsustainable. Find out the factors prompting my downgrade to a sell rating on RDDT.

Piper Sandler analyst Thomas Champion recently noticed a new feature in Reddit (RDDT) Ads Manager, namely a beta option to import a campaign

Social media users are speculating that Meta has bought TikTok, following Donald Trump's announcement that he planned to delay a ban on the app.

Mark Zuckerberg announced that Meta will cut back on its content moderation efforts and eliminate fact-checking in the US in favor of the more “democratic”

Reddit communities with millions of subscribers lead charge as social media landscape faces period of unprecedented turbulence

Popular community site became unmentionable – the irony is thick enough to compile Facebook has lifted a temporary ban preventing users from posting links to popular OS comparison site Distrowatch – after going so far as to lock the account of the site's editor.

He notes the combined market cap and collective active users on platforms like Reddit (RDDT), Snapchat (SNAP), Alphabet's YouTube (GOOG, GOOGL), and Meta Platforms' Facebook and Instagram (META).

Meta's Ray-Ban glasses actually broke 1 million sals in the year 2024. The company plans to sell more this year.

Meta CEO Mark Zuckerberg says the company will stick to its plan to invest billions in AI despite the impact of DeepSeek.