Newspeak messaging aside, rebranding America's military from "defense" to "war" isn't just stupid, it's a $1 billion ...

Paramount Skydance execs, including Paramount President Jeff Shell, believe they can re-launch/re-commit to networks like MTV, VH1 and BET, but details are sketchy.

The FDA sent out "100 cease-and-desist letters" to brands in response to what it says is "deceptive" pharma advertising - ...

The world is so lucky that September 9 is Tom's "Alive Day," the day that the sniper's wish in Iraq was overcome by Tom's courage and strength, and so many in the world are better for Tom and what he ...

In response to what it says is "deceptive" pharmaceutical ads, the FDA sent out "100 cease-and-desist letters" to brands - a move that could have massive impact on pharma's $7 billion U.S. national TV ...

Stagwell CEO Mark Penn sees opportunities deriving from recent shifts at the traditional holding companies. In his weekly note to investors last week, Penn cited reports of Dentsu’s possible sale of ...

Gannett has lost one of its important editors, Daniel Sforza. He is stepping down as the executive editor of The Bergen Record and as Gannett state editor after almost 30 years at the paper, according ...

The oral health initiative is targeted at 750,000 elementary school students and their families in rural communities and ...

Caroline Giegerich, vice president of AI and marketing innovation at the Interactive Advertising Bureau (IAB), has always had an affinity for technology. While at Warner Media Group, she worked on a ...

One new convenience is a view that brings all purchase and delivery details to one place. “There’s a lot to keep track of in ...

As widely anticipated, Condé Nast named Chloe Malle as the head of editorial content for Vogue U.S., effective immediately. Malle will be in charge of the creative and editorial direction of the brand ...