Whether they’re digital natives or prefer traditional channels, today’s customers share one expectation: relevance, wherever ...

Identify content topics where readers want to hear from people – and leave no doubt that they’re hearing from people.

Google’s new AI Max for Search sparks mixed reactions from advertisers, blending automation promise with concerns over ...

Google recommends unpinning headlines for better ad strength, but does that improve performance? A data-backed look at what ...

Explore why Google search may feel worse, why it isn’t necessarily worse, and how shifting dynamics shape the search ...

Google will deprecate Structured Data Files (SDF) v7 on Nov. 4, requiring advertisers to migrate to v7.1 or higher to avoid ...

Jerry Dischler, the former Google executive who was in charge of Google Ads is now leaving the company right before his 20th ...

Google's value exchange with content creators has collapsed – and the web's business model is cracking, according to Matthew ...

Searches on Apple’s Safari browser declined for the first time last month, and Apple’s senior vice president of services Eddy ...

Google AI Overviews target informational queries, but commercial and navigational queries are rising, new Semrush data finds.

Is your real-time reporting lower than usual? It's not just you. Many websites are noticing weird GA4 real-time data right ...

Google's sponsored SERP loops could reshape how users engage with search ads – without advertisers paying or seeing clear ...