The retail industry is bracing for more than just the usual surge of cyberattacks this holiday shopping season. Among the ...

Meta is reportedly working on an AI-powered search engine that will crawl the web for information, a move that could disrupt how advertising is sold online. By cutting outside search engines out of ...

The retail industry is bracing for more than just the usual surge of cyberattacks this holiday shopping season. Among the most persistent challenges is the rise in advanced bad bot traffic, which has ...

A new privacy report ranking the top 15 social media platforms found Reddit and Snapchat as the least intrusive on their users' privacy. At the other end of the spectrum were Meta products Facebook, ...

A new privacy report ranking the top 15 social media platforms found Reddit and Snapchat as the least intrusive on their users' privacy. At the other end of the spectrum were Meta products Facebook, ...

As the holiday shopping season approaches, the timing of SMS marketing messages takes on heightened importance. Effective scheduling not only influences consumer engagement and open rates but also ...

The adage "different strokes for different folks" now guides public relations strategies, particularly in maintaining engagement with diverse generational clientele. Generation Z, sometimes called ...

The streaming platform, which serves some 83.6 million households, boasted that the technology, developed by The Trade Desk, will offer advertisers more precise prospect targeting and a more secure ...

Imagine losing billions in e-commerce revenue because consumers are taught how to game the chargeback system. This is the harsh reality facing digital marketplaces like Uber, Airbnb, Turo, and Etsy as ...

Settle, the developer of an operations platform that helps consumer packaged goods (CPG) brands scale, launched its expanded procurement and inventory management suite this month following the ...