Demure, Lebron and word of the year

Usage of the word soared after TikToker Jools Lebron used it in her signature catchphrase "very demure, very mindful." ...
"Very demure, very mindful” has become the latest vocabulary defining the internet’s summer. And Chicago-based TikTok creator ...
Dictionary.com announced its 2024 Word of the Year as “demure,” for which we can thank TikToker Jools Lebron. Her August ...
The term's popularity skyrocketed after content creator Jools Lebron used it in a now-viral TikTok video, in which she ...
Dictionary.com was very mindful and very cutesy when choosing its 2024 Word of the Year. This year’s title went to viral ...