If you're on the content bandwagon but don't know your customer acquisition cost (CAC) and customer lifetime value (CLV), you're playing a dangerous game: You might be spending thousands on blog posts ...

Customer lifetime value (CLV or CLTV) is the most underappreciated B2C metric. "Underappreciated, you say? We measure customer lifetime value, and it's really important to us!" Sure it's a common ...

The CLV has long roots. It was first broached in 1999 at an unofficial meeting between the then-leaders of the three countries—including Hun Sen himself—as a way to strengthen stability and ...

A spare vehicle is kept in reserve for any breakdowns. The council has a stock of 2,500 tonnes of Safecote-treated salt in preparation for severe weather. This is stored at Bolton Council’s depot to ...