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Rolls-Royce Rejects Hybrids For Not Meeting Its Waftability Standards
The BMW Group's most luxurious brand isn't focused on increasing volume but rather on enhancing value for its clients
Rolls-Royce CEO says hybrid powertrain can't deliver the brand's trademark ‘waftability'
The exotic car maker is growing its revenue from bespoke creations, in part by opening its first U.S. design studio in New York.
Rolls-Royce Says It Won’t Be Making a Hybrid Now or Ever
Rolls-Royce CEO Chris Brownridge says a hybrid vehicle wouldn't deliver the “waftability and effortless power” associated with brand.
Rolls-Royce Rejects The Drivetrain Tech Every Automaker Is Backing
While the rest of the world is looking to hybridization as a bridging technology, Rolls-Royce is simply not interested. Want a big Roller? You're getting an all-electric Spectre or a gas-powered V12.
Video: Rolls-Royce Says Hybrid Power Isn't Luxurious Enough For Its Standards
V12s and electric power will never mix.
autoevolution
12d
Rolls-Royce Going Full Electric After 2030, New SUV Reportedly in the Pipeline for 2027
Rolls-Royce future electric crossover is said to be smaller than the Cullinan and a flagship electric sedan will reportedly ...
2d
Rolls-Royce’s Spectre Lunaflair has a paint job you’ll never see again—here’s why
Owning a Rolls-Royce is already an unattainable fantasy for most of us… but even if you have the money, the one-off Spectre ...
Carscoops
13d
Rolls-Royce’s V12 To Survive Until 2030, Electric SUV And Sedan In The Pipeline
An
all
-electric sedan will eventually succeed the ... the brand wants to convince buyers that it’s an upgrade over the ...
autoevolution
5d
Rolls-Royce Took a Year to Make a Special Paint, Only Uses It on This Spectre Lunaflair
British carmaker Rolls-Royce presented its latest bespoke commission, a project called Lunaflair and based on the electric ...
Green Car Reports
12d
Rolls-Royce doubles down on EVs, planning SUV and sedan
Following the electric SUV in late 2028 will be Rolls-Royce's third EV, a sedan. Automotive News reported the electric sedan ...
Car and Driver
4d
One-Off Rolls-Royce Spectre 'Lunaflair' Has Holographic Paint
The
Rolls-Royce
Spectre Lunaflair is a one-off commission ... with a unique pearlescent coat and an infusion of fine flakes.
All
of that results in an eye-catching rainbow effect in direct ...
9d
Bloomberg Hot Pursuit!: All Things Rolls-Royce
Rolls-Royce CEO Chris Brownridge joins Hannah and Matt to discuss his new vision for the century-old brand, which includes ...
autoevolution
2d
'Big Boy' Rolls-Royce Phantom Gets Spindle Forgiatos and Beautiful Warm Yellow Touches
Los Angeles, California-based Platinum Motorsport Group has a thing for nailing the 'hardest hitting' custom builds out there ...
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