Learn how digital twins help B2B marketers prevent leaks, reduce costs, and de-risk product launches through secure ...

As a marketing communications director for Silicon Valley startups, I’ve worked on a dozen or more marketing product launches over the past few years. Releasing new product features to market is an ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In an ever-evolving and constantly changing market, one of the biggest events in marketing ...

PR strategies and best practices to ensure your product launch is successful Product launches are always a mix of emotions. They’re challenging but also exciting — especially when you see the product ...

Only 5% of new products succeed after launching, which highlights the importance of having an effective launch strategy. In this article, I’ll share the steps you need to follow to launch your new ...