Apple TV+ announced on Monday, Oct. 13 that it was dropping the plus sign, becoming Apple TV but no word as to when the ...

Eddy Cue, Senior Vice President of Services at Apple, is giving insight into the rebrand of Apple TV+ into simply Apple TV.

Apple is rebranding its Apple TV+ streaming service, giving the platform a “vibrant new identity” as, simply, Apple TV. The ...

Apple TV+ announced it will be rebranding and adopting a “vibrant new identity” by changing its name to Apple TV. The streamer quietly announced the news at the bottom of a press release regarding the ...

You can use the latest Apple TV remote to rewind movies, pause a TV show, and navigate your Apple TV using Siri.