Virtual reality’s immersive environment is where startup marketing is headed, and early adopters will be the ones who profit. Startups can transform their marketing strategies and audience engagement ...

Artists and directors use XR and VR to create immersive storytelling, blending technology, empathy and innovation in new ...

LOS ANGELES (AP) — Virtual reality is creeping into our world. Once seen as a tool for alien-blasting gamers, movie studios, television producers and artists are now adopting the technology, which ...

CLEMSON — Virtual reality may have some of its deepest roots in the gaming community, but a growing number of experts at Clemson University and elsewhere believe the field’s biggest impact could be in ...

There were roughly 90 first-year medical students that had gathered in the lab. The instructor was about to take them through their first dissection in a human anatomy course. For most students, this ...

The platform, dubbed Virtual Reality Embedded Naloxone Training, uses augmented reality training to help train people on how to use naloxone, according to an Aug. 14 press release from OSF. “The mixed ...

ROME, NOV 5 - The artificially recreated voice of Michelangelo explains how he sculpted David in a new virtual reality app on ...

Using virtual reality, a neurodivergent person can practice such tasks without risk and before applying the experience to the ...

Police departments across the U.S. and Canada are adopting virtual reality training to better prepare officers for ...

While it might sound like a cute gift to buy for your pet mouse, a new set of virtual reality goggles have a much more serious purpose. The inventors say they should help advance research into ...