G oogle Ads now lets you select your business(es) by searching Google Maps for location assets / extensions. This addition ...

Have you ever found yourself staring at an underperforming Google Ads account, weighing whether to optimize the existing structure or rebuild entirely? Restructuring isn’t a decision to take lightly.

Do you know who you’re really competing against? Here's how the Google Ads Auction Insights report can give you a huge ...

Conversion tracking tends to be one of those things advertisers set up once and then forget about, until something fails – big time. But in my 16 years of experience running Google Ads, I can ...