Scaling your advisory business demands a solid marketing and lead-generation strategy. While financial advisor marketing is increasingly focused on digital channels, there's still a case to be made ...

Your cold leads don't owe you their time. Every B2B sales rep knows the pressure — you've got a quota to hit, a pipeline to build, and prospects who'd rather ghost you than give you 30 seconds. While ...

A great cold call script helps reps make a positive first impression. You can customize these examples and start using them right away. You don’t want to waste peoples’ time, and you certainly don’t ...

A long while back, I posted a “programmed” version of that script, but the links are screwed up, so here’s a simplified and improved version. The script starts with “The Opening,” below. Here’s some ...

Akron football has announced the winner of the program's play-calling contest, which went viral earlier this month. The Akron Zips have made national news for a promotion giving a football ...