He shared an Instagram post from a very familiar studio.

But these days, the founder and co-CEO of Big Hit Entertainment is better known as the mastermind behind BTS, the world’s biggest boy band and the K-pop group that has led the charge in breaking open the Western market for acts from South Korea.

Ahead of their new and highly anticipated album ARIRANG releasing tomorrow, here’s what BTS' biggest hits are actually about.

"At the same time, I feel like I'm just one of the members," the star told Zane Lowe.