Shares of Roku and Trade Desk were rising Monday after an analyst suggested the two companies should merge.In a note Monday, ...

Guggenheim suggested that a hypothetical merger between The Trade Desk (NASDAQ:TTD) and Roku (NASDAQ:ROKU) could work to each ...

Whales with a lot of money to spend have taken a noticeably bullish stance on Trade Desk. Looking at options history for ...

As a result of being "mostly" just an OS, Roku has the most third-party integrations with streaming TV OEMs. In the release, ...

The Trade Desk's stock jumped 4% when it announced Ventura, a sign that investors approve of the move, while Roku fell 7% on ...

VENTURA, Calif.—Programmatic ad giant The Trade Desk is pushing into the streaming technology business with a new operating ...

One of the largest publicly traded advertising technology companies is breaking into a new space as The Trade Desk announced ...

Ad tech platform The Trade Desk lays claim to the future of programmatic on connected TVs while its chief rival Google faces ...

Advertising technology specialist The Trade Desk has developed streaming TV operating system Ventura. The Trade Desk will ...

The Trade Desk, Inc. offers a technology platform for advertising buyers. It operates through United States and International geographical segments. The firm's products include audio advertising ...

The Trade Desk expects that Ventura will be deployed by OEMs and other streaming TV aggregators as early as 2025.

The streaming wars are kicking into high gear, with consumers cutting the bundle en masse and "connected TV" advertising becoming the way to fund all of this content. In fact, even Netflix has ...