Maximum Effort had sold the marketing side of the business to MNTN in 2021, with Reynolds working as chief creative officer.

Ryan Reynolds and George Dewey, the co-founders of Maximum Effort Marketing, are taking back full control of the creative ...

While the move aligns with a potential IPO, experts suggest the timing raises questions about whether the actor’s involvement ...

MNTN, the parent company of Ryan Reynolds' Maximum Effort, has entered into an agreement to offload its interest in the ...

The 15 broadcast and cable outlets airing the speech were ABC, CBS, CNN, CNNe, Fox, Fox Business, Fox News, Merit Street, ...

Carnival Cruise Line, Kiehl’s, L’Oréal Paris, MNTN, and Samsung all drop spots during the Oscars to celebrate stunt ...

SIT, short for sprint interval training, involves short (typically 10 to 30 seconds) bursts of all-out, max-effort exercise followed by a more extended rest period of two to four minutes.

Defensive coordinator Aaron Glenn talks about fighting until the end of every game and the culture that is being built in Detroit. C Frank Ragnow speaks to the media on having a great group of guys ...

Investing time in that tool is time well spent. [Max] feels the same and wants some personality in his input device. In the first of three videos, he steps us through the design and materials ...