Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
Starbucks cutting 30% of its menu options in Canada
Starbucks will soon have fewer food and beverage items on its menu as it plans to simplify its offerings in Canada.
Starbucks plans menu makeover. What it could mean for Michigan customers
Starbucks lovers, time may be limited to grab your favorite menu items in Michigan. The company is planning to cut numerous ...
Starbucks to cut 30% of menu
CEO Brian Niccol said that there will be a “roughly 30% reduction in both beverages and food,” without saying specifically ...
Starbucks: The Niccol Era Has Begun, But Don't Be Giddy Yet
Starbucks' Q1 earnings showed a positive start under CEO Brian Niccol, despite continued downward trends in key metrics.
Starbucks Reports Weak Earnings as It Tries to Woo Back Customers
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Restaurant Business8h
Week in Review: Starbucks plans to multiply, Chili’s wows everybody and more
Welcome to Restaurant Business’ Week in Review for the week of January 27, 2025.
Jim Cramer Said Starbucks (SBUX)’s Brian Niccol is Fixing What’s Broken
On Thursday, Jim Cramer, host of Mad Money, pointed out that Wall Street often overlooks the importance of strong leadership ...