Georgia Governor Brian Kemp has signed an executive order allowing the state’s colleges and universities to compensate student-athletes for their name, image, and likeness (NIL) rights. This bold action bypasses existing NCAA rules that prevent schools from directly paying athletes for NIL,

Georgia Gov. Brian Kemp signed an executive order that effectively allows state colleges and universities to directly pay student-athletes.

The governor argued that his order would help compensate athletes while waiting for news on a proposed settlement in a lawsuit that could permit direct payments.

Georgia Gov. Brian Kemp issued an executive order on Tuesday that would protect Georgia's colleges and universities that pay student-athletes for using their name, image or

Georgia Gov. Brian Kemp signed an executive order Tuesday that effectively allows the state's universities and colleges to pay students directly for the use of their name, image and likeness.

Starting next season, Tennessee will impose a 10% surcharge on season and single-game tickets to raise money to directly compensate athletes.